SPOTLIGHT ON: TREEM

This post is done in collaboration with TREEM

Browsing through my Ethical Brand Alerts, there’s a similarity: each one is a niche clothing brand, specializing in biodegradable fabrics, classic silhouettes, or any other clothing-related ethical practice… I have yet to highlight an ethically-produced, sustainable jewelry label – in comes TREEM.

TREEM is a Swedish jewelry brand entirely aligning with my message of “sustainability, equality and good working conditions,” which are in fact, the brand’s three main values. It was founded with ethics in mind straight from the start, designed to stand out in the fashion industry for all the right reasons. While researching more about TREEM’s ethical values, my heart absolutely melted when I saw 4 SDGs (Sustainable Development Goals) on the brand’s site: Gender Equality, Decent Work and Economic Growth, Responsible Consumption and Production and Climate Action.

In 2019, I attended the UN’s Youth Climate Summit as part of the Conscious Fashion Campaign and heard several fashion brands share their sustainable evolutions and commitments to SDGs. A major takeaway for me was: any brand that understands the importance of putting these Goals at the forefront of their brand is doing things right. In accordance with these goals, TREEM produces the jewelry locally in Sweden, creating local jobs, avoids shipping via air, uses recycled materials, ensures all shipping materials are FSC certified (eco-friendly and recycled), collaborates with sustainable companies and ensures equality and diversity in the workplace.

Now let’s talk about the styles

The overarching theme behind TREEM’s designs is “Raw Elegance”. Items are meant to empower and embolden the wearer, while still being very timeless and versatile. For example, the Stark bracelet I’m wearing in this post is very unique in the way it can be paired with simpler jewelry pieces to create layered styles and complement evening looks, paired with a watch and denim for a nautical-themed look, worn alone with stacked rings to complete casual daily looks and the possibilities are endless. I’m not tired of repeating that this is the #1 most important quality in a truly sustainable piece: how easily it can transition between a variety of looks. Norden bracelets by TREEM are also the ultimate classic, offered in a variety of finishes and look equally as elegant stacked or standalone.

Jewelry Shopping Tip

When it comes to choosing which jewelry metals and colors you prefer, I recommend assessing your existing wardrobe first. TREEM items come in basic blacks and grays, edgy greens and oranges, gold, rose gold, silver and many more, so the options are endless and everything might seem appealing… But before you spot a piece and decide to invest, check out your closet: what colors do you wear the most, what are the finishes on your bags, belts, and shoes, what does your other jewelry look like… When you have an idea of how a brand new piece of jewelry will fit into your personal style, come back to the selection and check out with confidence. I usually follow this rule with any purchasing decisions I make and it is guaranteed to leave you with items you’ll love to wear, mix and match.