One of the most popular phrases youāll hear from a marketer is: āYour potential client has a short attention span and wonāt have time or interest in reading a long book, watching a long video, or listening to a lengthy webinar unless they already have some interest in your company, brand or product.ā While partially true, I think marketers underestimate their audience.
Podcasts, as a form of entertainment, are extremely popular and I donāt know about you, but I listen to 1-3 hour ones all the time (and in multiple languages). Podcasts are also very easy to find today – through so many paid or free apps, social media, and curated playlists, theyāre accessible and available for everyone. Of course, one podcast category Iām super interested in – is sustainable fashion.
So here are my 3 Spotify podcast recommendations.
There are 12 episodes that released in 2020 and each focuses on a niche topic within the fashion industry, of course revolving around sustainability, like āWhy the fashion industry is the second-largest polluterā or āWhy fast fashion will never be sustainableā. With each episode about 7 – 17 minutes long, I highly recommend checking it out to get some quick facts about the industry and get a perspective on sustainability.
This one isnāt strictly focused on sustainability, but with the recent release of The Sustainability Index (a report by Business of Fashion outlining how a lot of brands are working towards becoming ethical), there is an interesting episode breaking down the report and how and why so many brands in the industry arenāt working quick enough to be called truly ethical and sustainable. The podcast also addresses a lot of issues everyone needs to pay attention to from the perspective of professionals within the fashion industry – the recent episodes addressing Anti-Asian Racism in Fashion and interviews with Iman and Virgil Abloh are a must.
Let’s start a conversation. Tell me a little about yourself and what you thought about the post!Ā
I approach this blog as a diary – taking you on my honest sustainable fashion & lifestyle journey, with sustainability aspects I slowly adopt, struggle with and feel passionate about.Ā I’m building INNABOSE.COM to be an informative, visual & creative resource inspiring even the smallest changes in the world.
GENERAL BLOGGING TOPICS YOU’LL FIND HERE INCLUDE
#sustainablefashion
I’m also a Ukrainian New Yorker – having strong pride and patriotism for both: my homeland 
and my current home 
.Ā For years, I’ve been on a side mission to capture my stunning NYC and elevate the depth and beauty of my Ukrainian culture, fashion and language (some of my posts are in Ukrainian!)
February 24, 2022 – my digital space shifted to include information about russia’s war on Ukraine, the devastation and destruction my home country is dealing with and the bravery, strength and inspiring spirit they are facing it with.Ā A large portion of my posts today highlight Ukrainian brands, fashion, culture & the strong, incredible Ukrainians making gorgeous clothes you can buy & support local businesses, economy & people fighting for freedom every day. We are also a community who donates to Ukrainian organizations found in any of my recent posts!
#standwithukraine
Inna Bose
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